Nokia

STRENGTHS -Is a dominant player in the smartphone market via its bulk ownership of Symbian and its propritary Series 60 user interface which argon projected to represent majority of the 100M smartphones sold in the abutting 4 years. - 35% market address still the largest kiosk phone vendor by far, with double the market share of nearest competitr - Size should enable Nokia to amortize R&D costs and to get cost advantages - Brand come out: likely one of the top 20 brands in the world WEAKNESSES - The Ngage is considered a flop - macrocosm the market leader and its increase role in Symbian is broad Nokia a bad image, much like Microsoft in the PC industry. - Slow to adopt new ways of thinking: a good example are wrestle phones which are preferred by many customers. Nokia was reluctant to produce a clamshell until this year, when it launched its first model. OPPORTUNTIIES - Increase their presence in the CDMA market, which they are proficient entering, as well as 3G and Edge - New growth markets where electric cell phone adoption still has room to go, including India and opposite countries.

- supplement its infrastructure business to get preference and s atronger position with caerriers THREATS - Late in the game in 3G creates a take chances to be displaced by leaders like Motorola, LG, NEC and others. - Asiatic OEMs who are entering the market very agressively (TCL, nGo Bird) - ODMs (HTC and others) change carriers to leverage their customer power bypassing the handset vendor. Operators fate to change magnitude their dependency on handset vendors and the dominance of Nokia. Orange, O2, and many other operators globally are selling their own brand of phones If you want to get a full essay, order it on our website: Ordercustompaper.com

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