Sunzi

3.0 Discussion Honda company have detailed assessment and planning concord to some factors and considerations in order to achieve companys vision and mission. According to Sun Zi trick of War, those who gondola carry emerge planning in the temple prior to the outbreak of warfare will win if the plans ate thorough and detailed. By find how planning is d single, victory and defeat can be predict. In this case, we are going to take Toyota Motor Corporation (TMC) into the intervention as it is the main competitor of Honda in the automobile industry. Toyota is one of the largest automobile manufacturers, selling 7.5 million models annu each(prenominal)y on all five continents. Toyota story begins in the late 19th blow when Sakichi Toyota invented Japans first power loom, which was to revolutionize the spheres textile industry. One of the strategies in Sun Zi Art of War is when the enemy is in a state of funny house and disorder, launch an attack and capture him. Crisis of delivery become the probability for Perodua Company to launch their new products. For example, PeroduaKancil.PeroduaKancil was cheap and affordably priced which targeted to cost-sensitive consumers. During the crisis of economy, inflation occurred and buying power of consumers decreased.

Toyota cars will drop in sales because consumers select to buy cheaper and economic car rather than purchase not affordable expensive Toyota cars. Therefore, Toyota are facing critical period. During this opportunity period, launching of PeroduaKancil become the most powerful attack to Toyota cars during the economy crisis when Toyota in a state of chaos and disorder when consumer prefer to choose PeroduaKancil which lower price than others expensive oversea car due to the decreased in purchasing power of market. to a fault that, when the enemy is steadfast and effective, be well-prepared and ready to confront him is another(prenominal) strategy in Sun Zi Art of War. When your competitors are strong in the market, you must prepare well and have strong... If you motivation to get a full essay, order it on our website: Ordercustompaper.com

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