F50 Soccer Shoes
by Anan Jamnansribejra
ASSUMPTION UNIVERSITY
Graduate School of Business
F50 Soccer Shoes
Index
Index summon 2
entering paginate 3
The 4 Ps Page 5
Analyzing the Macroenvironment Page 9
Market Segmentation Page 12
Market Introduction and development Page 14
SWOT Analysis Page 17
certainty Page 21
Introduction
This Marketing Plan is based on an conceptional Brand, which is about to release its prototypal line of products. Any similarities to existing brands or their products are not on purpose and give ear as a pure imaginary example that exit be utilized to show the process of how to offer a certain product to its market and chosen marketing step involved.
When considering to launch a line of product, the brands video should be chosen that will later on be identified with its future line of products as well as which segment of the market it should be targeted on.
Today, in order to be successful globalization is a key ingredient, since it allows you to expand to special markets as well as lowering your production costs. retention this in mind, lets consider our imaginary brand F50 and its first line of products, association football shoes or in short, the F50 soccer shoe.
After passing the decision making process of what flesh of brand we actually emergency to be and represent, we chose to be an foreign brand, overdue to the facts that our production will be done in Thailand and our targeted market will be Germany. Reasons for that are cost competent production as well as high profits, due to the marginal high selling prices in Europe or Germany respectively. Logistics or distribution were accounted for and turned out to be enhancing line of work performances compared to production in Germany. Additionally the fact of producing in Thailand offers...If you want to get a full essay, order it on our website: Ordercustompaper.com
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