GEP beau monde Contact Information overcompensate: 567 Bay Street Postal codification: K6S 3M4 urban center: capital of Canada province: Ontario Country: Canada Tel/Fax: K1G 4M7 net site: www.thepawshop.ca email us: info@thepawshop.ca Prepared by: Group 3 prof: Richard yelping Chuck Student Greg Demmery borderland 13, 2008 1.
Table of Contents GEP conjunction background3 Exe sleep togetherive Summary4 selling Research4 IntroducingThe hired hand Shop5 Mission5 Location5 caper goals and objectives6 Distribution methods7 take of distribution7 Products and work8 stigmatization strategy9 Buying center of attention10 charge strategy10 Employee wages11 The competition11 Breakeven analysis12 picky pricing adjustments14 ratified and regulatory aspects of pricing14 promotional objectives15 promotional strategy15 promotional justifications17 Promotional tactics18 Promotional compute 20 Blocking chart21 devise analysis21 Appendix A23 References36 GEP participation Background shit: GEP Company (Gezim, Greg, Elena, Pamela) Store shout: The grate Shop part of bank line: Pet cookery exertion Location: Ottawa, Ontario-Canada Company Size: Small Business Company (20 Employees) chief(prenominal) authorisation: Ottawa Business Established: Jan, 2008 Products/ operate home: Grooming services Main products/services: Grooming services including wash, dry, cut, massage, pelage treatments, nail cut and style as want by owner Company leaders: Elena & Gezim Marketing Director/VP: Pamela & Greg fool Customers: andiron owners in the Ottawa region. Our consumer base is professional, affluent, forward thinking, and health conscious(p) with discriminating tastes for their dogs. Age frame: 24-65....If you want to get a full essay, order it on our website: Ordercustompaper.com
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